Author Archives:
150 doors to an open house
Earlier this year we helped Kulturhuset to hone the core message of their brand. The concept of Öppna Människor (Open People) shows the way for both the goal and the means; opening people’s eyes to culture while at the same time being open and welcoming. To get the message over we listened in on their [...]
New accessories to match your winter workouts
Winter is round the corner in the Nordic region. Darkness and despair await. But there is hope. We’ve teamed up with the fitness chain SATS and developed their product line to keep you inspired even in seasons when you´d rather stay in bed. A new bag, towel or bottle in your favourite colour is at [...]
X/XX — 10 things we spent 20 years thinking about
Making a summary is not always a good idea for a book, but against all the odds we’ve given it a shot.
In our book, we have tried to touch upon the fundamentals of strong and narrative brand building in a way we hope you will find entertaining. Although the book was launched at last week’s [...]
16 September 2011. The next 20 years of creativity have just begun.
Last week we physically framed the past twenty years by having a bash at our office with friends, clients and colleagues – former, present and new ones. And what a 20 years it has been! It was Richard von Essen who back in 1991 started Essen International, and by doing this he founded branding in [...]
Giveaways in happy ways
Who said that gift articles have to be dull and monotone? Not us, and neither did Tieto. Each one of their new gifts from their internal gift shop is more brightly coloured than the last. In a line of business that is so blue and conservative, they can stand out with their joyful simplicity. We [...]
Autumn time=Practical time
We would like to welcome Patricia and Kajsa, who will be getting some practical experience with us this autumn. Patricia took her B.A. degree in Marketing at the Stockholm School of Economics last spring, and has already been working with Saatchi & Saatchi’s planner team during the summer. Kajsa graduated from Lundsberg School one year [...]
